It Doesn't Take Much

Went to Dallas this week for a conference. Flew Delta (via Northwest) from Knoxville to Memphis to Dallas.

When leaving Knoxville, I checked no baggage. Since it was a short trip, I carried on a small bag and my laptop bag. But when I got to the gate, because it was a small plane, I had to get my carry-on bag tagged and then load it on a cart as I entered the plane.

By contrast, when leaving Memphis, a Northwest representative greeted me as I entered the plane with a "Good morning sir, how are you? Have a great day" as he placed my bag on the luggage cart.

As I sat down on the plane for the flight to Dallas, I realized that although the circumstances were similar, the boarding experience in Memphis was noticeably better. A brief "hello" and a smile made a significant difference in my boarding experience.

Here's The Point: It doesn't take much. It doesn't take much courtesy or effort or time to make a positive impression.